Tom Glatt, Jr. To Discuss How Credit Union’s Can Leverage LinkedIn

Glatt Consulting’s Tom Glatt, Jr. will deliver a session entitled LinkedIn: Leveraging the Power of a Professional Social Network at CU Conferences’ 2013 Social Media Conference. The conference agenda is designed to address what every credit union needs to know about utilizing the most popular social media tools and resources. It is scheduled for July 14-17, 2013 and will be held at the Cosmopolitan Resort and Casino in Las Vegas, NV.

Session Description

LinkedIn recently announced that it had reached 200 million user registrations worldwide and that new users were being added at an average rate of two per second (or 172,800 per day). LinkedIn is fast becoming the go-to networking resource for business professionals. In addition, over the last year LinkedIn has made major investments in its social sharing features, including improvements in professional profiles, groups, and company pages.

In this session you will learn more about the LinkedIn system and how to leverage the social channel’s powerful features. We will focus specifically on how to engage in brand promotion through status updates and paid advertising, how to develop in-depth relationships with members and potential members, how to build an effective company page, and finally how to add consistency to employee profiles for a clean brand image.

Conference Description/Details

Join CU Conferences and some of the top social media experts as we gather for informative sessions and discussions on today’s important issues surrounding this vital new opportunity for marketing and communications. Whether you are currently using social media at your CU or plan to do so, there will be a full slate of timely presentations to help your credit union grow through social media.

Conference details and registration available on the CU Conferences website at

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